/* Webs SEO/AI · Víctor Gómez pro · identidad "Marca Honesta"
   Fundamentos, no humo. */

:root{
  --tinta:#0F1B2D;
  --tinta-soft:#1b2b42;
  --ambar:#F2A93B;
  --terracota:#C65D3B;
  --hueso:#F5F1E8;
  --verde:#5FA65C;
  --gris:#8b96a5;
  --linea:#e7e1d5;
  --linea-oscura:rgba(245,241,232,.12);
  --texto:#33405a;
  --max:1120px;
  --radio:16px;
}

*{box-sizing:border-box;margin:0;padding:0}
html{scroll-behavior:smooth;-webkit-text-size-adjust:100%}
body{
  font-family:'Inter',system-ui,-apple-system,'Segoe UI',sans-serif;
  background:var(--hueso);
  color:var(--tinta);
  line-height:1.65;
  -webkit-font-smoothing:antialiased;
  text-rendering:optimizeLegibility;
}
h1,h2,h3,h4,.brand,.eyebrow,.btn,.kpi-num{font-family:'Sora',system-ui,sans-serif;line-height:1.14;letter-spacing:-.02em}
a{color:inherit;text-decoration:none}
img{display:block;max-width:100%}
.wrap{max-width:var(--max);margin:0 auto;padding:0 24px}
.wrap-narrow{max-width:820px;margin:0 auto;padding:0 24px}

.eyebrow{
  font-weight:600;font-size:.78rem;letter-spacing:.18em;text-transform:uppercase;color:var(--ambar);
}
.eyebrow.dark{color:var(--terracota)}

.btn{
  display:inline-flex;align-items:center;justify-content:center;gap:10px;
  font-family:'Sora',sans-serif;font-weight:700;font-size:1rem;
  padding:16px 30px;border-radius:100px;border:0;cursor:pointer;
  background:var(--ambar);color:var(--tinta);
  transition:transform .15s ease, box-shadow .15s ease;
  text-align:center;
}
.btn:hover{transform:translateY(-2px);box-shadow:0 12px 28px rgba(242,169,59,.35);color:var(--tinta)}
.btn.ghost{background:transparent;color:var(--hueso);border:1.5px solid rgba(245,241,232,.35)}
.btn.ghost:hover{box-shadow:none;border-color:var(--ambar);color:var(--ambar)}
.btn.tinta{background:var(--tinta);color:var(--hueso)}
.btn.tinta:hover{box-shadow:0 12px 28px rgba(15,27,45,.35);color:var(--hueso)}
.btn.verde{background:var(--verde);color:#fff}
.btn.verde:hover{box-shadow:0 12px 28px rgba(95,166,92,.4);color:#fff}
.btn.sm{padding:11px 22px;font-size:.9rem}

/* NAV */
header.nav{position:sticky;top:0;z-index:50;background:rgba(15,27,45,.94);backdrop-filter:blur(10px)}
.nav .wrap{display:flex;align-items:center;justify-content:space-between;gap:18px;height:72px}
.nav .brand{color:var(--hueso);font-weight:700;font-size:1.14rem;white-space:nowrap}
.nav .brand .pro{color:var(--ambar);font-size:.8em;font-weight:600}
.nav .menu{display:flex;align-items:center;gap:22px}
.nav .menu a{color:#c3cdda;font-size:.93rem;font-weight:500}
.nav .menu a:hover{color:var(--ambar)}
.nav .btn{padding:11px 22px;font-size:.88rem}

/* MIGAS */
.crumbs{background:var(--tinta);color:#8b96a5;font-size:.82rem;padding:14px 0 0}
.crumbs .wrap{display:flex;gap:8px;flex-wrap:wrap}
.crumbs a:hover{color:var(--ambar)}
.crumbs span[aria-current]{color:#c3cdda}

/* HERO */
.hero{background:var(--tinta);color:var(--hueso);padding:64px 0 92px;position:relative;overflow:hidden}
.hero::after{
  content:"";position:absolute;right:-180px;top:-180px;width:560px;height:560px;border-radius:50%;
  background:radial-gradient(circle,rgba(242,169,59,.22),transparent 62%);pointer-events:none;
}
.hero::before{
  content:"";position:absolute;left:-120px;bottom:-160px;width:420px;height:420px;border-radius:50%;
  background:radial-gradient(circle,rgba(198,93,59,.16),transparent 65%);pointer-events:none;
}
.hero .grid{display:grid;grid-template-columns:1.05fr .95fr;gap:56px;align-items:center;position:relative;z-index:1}
.hero h1{font-size:clamp(2.4rem,5vw,3.9rem);font-weight:800;margin:18px 0 20px}
.hero h1 em{font-style:normal;color:var(--ambar)}
.hero p.lead{font-size:clamp(1.05rem,1.6vw,1.25rem);color:#cdd6e2;max-width:40ch;margin-bottom:30px}
.hero .bar{width:96px;height:6px;border-radius:3px;background:var(--ambar);margin:0 0 26px}
.hero-cta{display:flex;gap:14px;flex-wrap:wrap;align-items:center}
.hero .micro{font-size:.84rem;color:var(--gris);margin-top:16px}
.hero-media{position:relative;border-radius:22px;overflow:hidden;aspect-ratio:4/5;box-shadow:0 30px 70px rgba(0,0,0,.45)}
.hero-media img{width:100%;height:100%;object-fit:cover}
.hero-media::after{content:"";position:absolute;left:0;bottom:0;width:100%;height:38%;background:linear-gradient(to top,rgba(15,27,45,.78),transparent)}
.hero-badge{position:absolute;left:20px;bottom:20px;z-index:2;font-family:'Sora',sans-serif;font-weight:600;font-size:.85rem;color:var(--hueso)}
.hero-stats{display:flex;gap:26px;flex-wrap:wrap;margin-top:30px;position:relative;z-index:1}
.hero-stats .kpi-num{font-size:1.7rem;font-weight:800;color:var(--ambar)}
.hero-stats .kpi-lbl{font-size:.8rem;color:#9aa6b6;text-transform:uppercase;letter-spacing:.08em}

/* SECCIONES */
section{padding:78px 0}
section.tint{background:#fff}
section.oscura{background:var(--tinta);color:var(--hueso)}
.sec-head{max-width:680px;margin-bottom:44px}
.sec-head.center{margin-left:auto;margin-right:auto;text-align:center}
.sec-head h2{font-size:clamp(1.8rem,3.4vw,2.6rem);font-weight:700;margin:14px 0 16px}
.sec-head p{color:var(--texto);font-size:1.08rem}
.oscura .sec-head p{color:#c3cdda}

/* PROSA / ARTÍCULO */
article.prose{font-size:1.06rem;color:var(--texto)}
article.prose > section{padding:64px 0}
article.prose > section:first-child{padding-top:0}
article.prose h2{color:var(--tinta);font-size:clamp(1.7rem,3.1vw,2.4rem);font-weight:700;margin:0 0 18px}
article.prose h3{color:var(--tinta);font-size:1.28rem;font-weight:700;margin:30px 0 12px}
article.prose p{margin-bottom:18px}
article.prose p strong{color:var(--tinta)}
article.prose a{color:var(--terracota);font-weight:600;border-bottom:1px solid rgba(198,93,59,.35)}
article.prose a:hover{color:var(--ambar);border-color:var(--ambar)}
article.prose ul,article.prose ol{margin:0 0 20px 22px}
article.prose li{margin-bottom:10px}
article.prose blockquote{
  border-left:5px solid var(--ambar);background:#fff;border-radius:0 14px 14px 0;
  padding:22px 26px;margin:26px 0;font-family:'Sora',sans-serif;font-weight:600;color:var(--tinta);font-size:1.15rem;
}
article.prose figure{margin:28px 0}
article.prose figure img{border-radius:var(--radio);width:100%}
article.prose figcaption{font-size:.85rem;color:var(--gris);margin-top:10px;text-align:center}
.lead-in{font-size:1.22rem;color:var(--tinta);font-weight:500}

/* LISTA DE DOLORES */
.pain-list{display:grid;grid-template-columns:repeat(2,1fr);gap:16px}
.pain-item{background:#fff;border:1px solid var(--linea);border-left:5px solid var(--terracota);border-radius:14px;padding:20px 22px;color:#2a3648}
.pain-close{margin-top:30px;font-family:'Sora',sans-serif;font-weight:700;font-size:1.25rem;color:var(--tinta)}
.pain-close span{color:var(--terracota)}

/* TARJETAS */
.cards{display:grid;grid-template-columns:repeat(3,1fr);gap:20px}
.card{background:#fff;border:1px solid var(--linea);border-radius:var(--radio);padding:26px 24px}
.card h3{margin:12px 0 10px}
.card p{color:var(--texto);font-size:1rem}
.card .ic{
  width:46px;height:46px;border-radius:12px;display:flex;align-items:center;justify-content:center;
  background:rgba(242,169,59,.16);color:var(--terracota);font-family:'Sora',sans-serif;font-weight:800;font-size:1.15rem;
}
.cards.two{grid-template-columns:repeat(2,1fr)}

/* PASOS */
.steps{counter-reset:step;display:grid;gap:18px}
.step{display:grid;grid-template-columns:64px 1fr;gap:20px;background:#fff;border:1px solid var(--linea);border-radius:var(--radio);padding:24px}
.step::before{counter-increment:step;content:counter(step,decimal-leading-zero);font-family:'Sora',sans-serif;font-weight:800;font-size:1.6rem;color:var(--ambar)}
.step h3{margin:0 0 8px}
.step p{color:var(--texto);margin:0}

/* COMPARATIVA */
.table-wrap{overflow-x:auto;border:1px solid var(--linea);border-radius:var(--radio);background:#fff}
table.cmp{width:100%;border-collapse:collapse;min-width:620px}
table.cmp th,table.cmp td{padding:15px 18px;text-align:left;border-bottom:1px solid var(--linea);font-size:.98rem}
table.cmp thead th{background:var(--tinta);color:var(--hueso);font-family:'Sora',sans-serif;font-size:.86rem;letter-spacing:.04em;text-transform:uppercase}
table.cmp thead th:last-child{color:var(--ambar)}
table.cmp tbody tr:hover{background:rgba(242,169,59,.06)}
table.cmp td.no{color:#a05a48}
table.cmp td.si{color:#3f7a3c;font-weight:600}
table.cmp tbody tr:last-child th,table.cmp tbody tr:last-child td{border-bottom:0}

/* CHECK LIST */
.checks{list-style:none;display:grid;grid-template-columns:repeat(2,1fr);gap:12px;margin:0 0 20px}
.checks li{position:relative;padding-left:34px;color:var(--tinta);font-weight:500}
.checks li::before{
  content:"";position:absolute;left:0;top:6px;width:20px;height:20px;border-radius:50%;background:var(--verde);
}
.checks li::after{
  content:"";position:absolute;left:6px;top:10px;width:6px;height:11px;border:solid #fff;border-width:0 2.5px 2.5px 0;transform:rotate(45deg);
}

/* FAQ */
.faq{display:grid;gap:12px}
.faq details{background:#fff;border:1px solid var(--linea);border-radius:14px;padding:18px 22px}
.faq details[open]{border-color:var(--ambar);box-shadow:0 10px 26px rgba(242,169,59,.12)}
.faq summary{cursor:pointer;font-family:'Sora',sans-serif;font-weight:600;font-size:1.05rem;color:var(--tinta);list-style:none}
.faq summary::-webkit-details-marker{display:none}
.faq summary::after{content:"+";float:right;color:var(--ambar);font-weight:700}
.faq details[open] summary::after{content:"–"}
.faq p{margin:14px 0 0;color:var(--texto)}

/* AUTOR */
.author{display:grid;grid-template-columns:220px 1fr;gap:32px;align-items:center;background:#fff;border:1px solid var(--linea);border-radius:20px;padding:30px}
.author img{border-radius:16px;aspect-ratio:4/5;object-fit:cover;width:100%}
.author h3{font-size:1.5rem;margin:0 0 6px}
.author .firma{margin-top:16px;font-family:'Sora',sans-serif;font-weight:700}
.author .firma small{display:block;font-family:'Inter',sans-serif;font-weight:400;color:var(--gris);font-size:.85rem;margin-top:2px}

/* GALERIA */
.shots{display:grid;grid-template-columns:repeat(3,1fr);gap:14px}
.shots figure{position:relative;border-radius:14px;overflow:hidden;aspect-ratio:4/3}
.shots img{width:100%;height:100%;object-fit:cover;transition:transform .4s ease}
.shots figure:hover img{transform:scale(1.05)}
.shots figcaption{position:absolute;left:14px;bottom:12px;color:#fff;font-family:'Sora',sans-serif;font-weight:600;font-size:.82rem;text-shadow:0 2px 10px rgba(0,0,0,.6)}
.shots.two{grid-template-columns:repeat(2,1fr)}

/* CTA FINAL */
.cta{background:var(--ambar);color:var(--tinta);text-align:center}
.cta h2{font-size:clamp(1.9rem,3.6vw,2.8rem);font-weight:800;margin-bottom:16px}
.cta p{max-width:640px;margin:0 auto 28px;font-size:1.1rem;color:#3a3320}
.cta .micro{margin-top:16px;font-size:.85rem;color:#5b543f}

/* GRÁFICO */
.graphic{background:var(--tinta);color:var(--hueso);border-radius:20px;padding:34px;display:grid;grid-template-columns:1.1fr .9fr;gap:34px;align-items:center}
.graphic h3{color:var(--hueso);font-size:1.5rem;margin:0 0 10px}
.graphic p{color:#c3cdda;margin:0}
.bars{display:flex;align-items:flex-end;gap:14px;height:180px}
.bars .b{flex:1;background:linear-gradient(to top,var(--ambar),rgba(242,169,59,.35));border-radius:8px 8px 0 0;position:relative}
.bars .b span{position:absolute;bottom:-26px;left:0;right:0;text-align:center;font-size:.78rem;color:#9aa6b6}
.bars .b i{position:absolute;top:-22px;left:0;right:0;text-align:center;font-style:normal;font-family:'Sora',sans-serif;font-weight:700;color:var(--ambar);font-size:.85rem}
.donut{display:flex;align-items:center;gap:20px;flex-wrap:wrap}
.donut .ring{width:130px;height:130px;border-radius:50%;background:conic-gradient(var(--verde) 0 70%, var(--ambar) 70% 90%, var(--terracota) 90% 100%);position:relative;flex-shrink:0}
.donut .ring::after{content:"";position:absolute;inset:22px;border-radius:50%;background:var(--tinta)}
.donut .ring b{position:absolute;inset:0;display:flex;align-items:center;justify-content:center;font-family:'Sora',sans-serif;font-size:1.4rem;color:var(--hueso);z-index:2}
.legend{list-style:none;display:grid;gap:8px;font-size:.92rem;color:#c3cdda}
.legend li{display:flex;align-items:center;gap:10px}
.legend i{width:12px;height:12px;border-radius:3px;display:inline-block}

/* FOOTER */
footer{background:var(--tinta);color:#9aa6b6;padding:60px 0 40px}
footer .grid{display:flex;justify-content:space-between;gap:40px;flex-wrap:wrap;align-items:flex-start}
footer .brand{color:var(--hueso);font-size:1.3rem;font-weight:700;margin-bottom:12px}
footer .brand .pro{color:var(--ambar)}
footer p{font-size:.93rem;max-width:42ch}
footer .bar{width:64px;height:5px;border-radius:3px;background:var(--ambar);margin-top:18px}
footer .cols{display:flex;gap:52px;flex-wrap:wrap}
footer .cols h4{color:var(--hueso);font-size:.82rem;letter-spacing:.14em;text-transform:uppercase;margin-bottom:14px}
footer .cols a{display:block;margin-bottom:9px;font-size:.93rem}
footer .cols a:hover{color:var(--ambar)}
.legal{margin-top:44px;padding-top:22px;border-top:1px solid var(--linea-oscura);font-size:.82rem;color:#66748a;display:flex;justify-content:space-between;gap:16px;flex-wrap:wrap}

/* TIPOGRAFÍA DEL CONTENIDO (sections dentro de <main>) */
main > section h2{color:var(--tinta);font-size:clamp(1.7rem,3.1vw,2.4rem);font-weight:700;margin:0 0 18px;line-height:1.16}
main > section h3{color:var(--tinta);font-size:1.28rem;font-weight:700;margin:26px 0 12px}
main > section p{margin-bottom:18px;color:var(--texto)}
main > section p strong{color:var(--tinta)}
main > section ul,main > section ol{margin:0 0 20px 22px}
main > section li{margin-bottom:10px}
main > section blockquote{
  border-left:5px solid var(--ambar);background:#fff;border-radius:0 14px 14px 0;
  padding:22px 26px;margin:26px 0;font-family:'Sora',sans-serif;font-weight:600;color:var(--tinta);font-size:1.15rem;
}
.oscura h2{color:var(--hueso)}
.oscura h3{color:var(--hueso)}
.oscura ol,.oscura ul{margin-left:22px}
.oscura li{margin-bottom:12px;color:#cdd6e2}
.oscura p{color:#cdd6e2}

/* RESPONSIVE */
@media(max-width:900px){
  .hero .grid,.graphic,.author{grid-template-columns:1fr;gap:36px}
  .hero-media{aspect-ratio:16/12;max-width:520px}
  .cards,.cards.two,.shots{grid-template-columns:1fr}
  .pain-list,.checks{grid-template-columns:1fr}
  .author{grid-template-columns:1fr}
  .author img{max-width:280px}
  section{padding:58px 0}
  article.prose > section{padding:48px 0}
  .nav .menu a:not(.btn){display:none}
}
@media(max-width:520px){
  .nav .menu .btn{display:none}
  .hero-cta{flex-direction:column;align-items:stretch}
  .bars{height:140px}
}